OPENING SOON!

Tend Rockefeller Center

Tend Rockefeller Center offers expert dental care in the heart of Midtown. From routine cleanings and checkups to whitening, invisible aligners, and cosmetic dentistry, we deliver high-quality treatment in a space designed to feel calm, not clinical. Perfect for busy professionals, we offer early morning, evening, and weekend appointments—plus transparent pricing and a care team that respects your time. If you're looking for a dentist near Rockefeller Center, we're here to help you keep your smile healthy, right between meetings.

Location

12 W 48th St, New York, NY 10036

Book now

Services Rockefeller Center offers

Dental Exam

A comprehensive wellness visit with a comfortable cleaning (in the absence of periodontal disease), x-rays, and a personalized exam.

Emergency

Chipped tooth? Filling came out? Toothache? Swelling? We’ll see you ASAP.

Invisalign® Aligners

Straighten your smile with hidden, removable, dentist-led Invisalign aligners.

Injectables for TMJ Pain

Quick, non-surgical treatment that helps relieve jaw pain, teeth grinding, or tension headaches.

Veneers

A gorgeous new smile with digitally-designed, expertly-crafted porcelain veneers.

Implants

Beautiful, long-lasting implants that transform your bite and your smile.

Check your insurance

Curious if insurance will cover your exam? We can tell you in just a few seconds.

Unfortunately, there are some dental insurance plans we don’t accept, including Medicaid, Medicare Advantage, Healthplex, HMOs, DMOs, and others. If we don’t take yours, we’ll contact you ahead of your visit.

Our top-tier dental providers at Tend Rockefeller Center

At Tend Rockefeller Center, we bring modern dental care to the center of Midtown Manhattan. Whether you’re stopping in for a quick cleaning on your lunch break or looking for cosmetic treatments like whitening or clear aligners, our experienced team delivers expert care with a focus on comfort and convenience. Our providers combine advanced technology with a personalized approach to help you feel confident in your oral health—without the stress. Located steps from your office or commute, our Rockefeller Center dental studio is designed to make dental care easy, accessible, and even enjoyable. Looking for a trusted dentist near Rockefeller Center? Our team is here to keep your smile healthy and looking its best—on your schedule.

Dentist

Dr. Vana Bahram

Dr. Vana Bahram brings a calm, clear approach to dentistry that helps patients feel informed and at ease. She earned her DDS from the New York University College of Dentistry, where she built a strong clinical foundation with a focus on preventative and restorative care. At Tend Rock Center, Dr. Bahram is committed to creating a judgment-free environment where patients feel supported and empowered to take charge of their oral health.

Learn more
Dentist

Dr. Melissa Nahcivan

With a deep commitment to clinical excellence and compassionate care, Dr. Melissa Nahcivan delivers an exceptional dental experience at Tend Rock Center. She earned her DMD from the University of Pennsylvania School of Dental Medicine and completed advanced training at both Memorial Sloan Kettering Cancer Center and NewYork-Presbyterian Hospital – Weill Cornell Medical Center. Her background in hospital-based care has shaped her approach: thoughtful, thorough, and always focused on the whole patient. Whether it’s routine care or more complex treatment, Dr. Nahcivan helps patients feel confident every step of the way.

Learn more
Dentist

Dr. Arshdeep Singh

Dr. Arshdeep Singh combines clinical precision with a patient-first mindset. He earned his DDS from the New York University College of Dentistry and completed advanced training at Mount Sinai Hospital, where he expanded his skills in both general dentistry and complex case management. At Tend Rock Center, Dr. Singh focuses on education, transparency, and building trust—so patients always know what to expect and feel confident in their care decisions.

Learn more

Getting Here

You’ll find our Rockefeller Center studio on 48th Street, between 5th and 6th Avenues—just steps from Rockefeller Plaza. We're located inside the building, so take the elevator up to reach our calm, modern studio. From routine cleanings to cosmetic treatments, we offer a full range of dental services—with a strong focus on safety, comfort, and care.

47-50 Sts Rockefeller Ctr
B
B
D
D
F
F
M
M
5 Av/53 St
E
E
M
M
51 St
6
6
Tend Hours
Monday
7AM - 8PM
Tuesday
7AM - 8PM
Wednesday
7AM - 8PM
Thursday
7AM - 8PM
Friday
7AM - 8PM
Saturday
8AM - 3PM
Sunday
Closed

Why people love Tend

Google reviews
+8,000 5-star reviews

Love the locations, the cleanliness, the decor, the friendly staff Emily. They hygienist was very friendly, always checking that I was okay, patience with me and informed me of everything. Also the doctor was super nice, always smiling and asking if I had any questions. Love Tend and will go back

Natacha D.

Rockefeller Center

This was my second time visiting and both times I experienced EXCEPTIONAL service. I did not wait more than 60 seconds to be taken tot the exam room. The hygienist was amazing and gentle. The office is modern and very clean. The receptionists are always pleasant and welcoming. I will definitely be a regular. Anddddd they used my preferred name.

Octavia S.

Rockefeller Center

A colleague of mine at work raved about this dental office. I was in search for a new dentist because of urgent tooth issue. Not only was able to see a doctor about my tooth the same day I inquired about the location, they are setting me up with my treatment the same week. Highly impressive practice. SUPER CLEAN AND WELCOMING. Handled my insurance and payments with decorum and ease. I highly recommend.

Josephine K.

Rockefeller Center

Had another wonderful experience at Tend Rockefeller for my second cleaning since moving to the city. My hygienist Nicole was so kind and made me feel extremely comfortable! I’ve always had a lot of anxiety going to the dentist but was actually excited for my visit for the first time ever!

Larah B.

Rockefeller Center

I had a fantastic experience at Tends! The entire team was professional, welcoming, and made me feel completely at ease. The hygienist did an amazing job with my cleaning—thorough yet gentle—and took the time to explain everything. The dentist was just as wonderful, addressing my concerns with care and providing clear recommendations for my dental health. The office itself is modern and inviting, making the visit even more comfortable. Highly recommend Tends for top-notch dental care!

Angel S.

Rockefeller Center

Wonderful experience at Tend Rockefeller. The staff members are friendly, the facility is super clean and modern, and my dentist Dr. Vana B is amazing. She explains the procedures very thoroughly and she is attentive. Excellent work. Dental assistant Rosa ensured I was comfortable and well-cared for throughout my appointment. I’d recommend this location.

Torrance H.

Rockefeller Center

Just got a new implant and crowns done on my front teeth and I couldn't be happier with the result. They look great! I feel fortunate to have had this team with me through the whole process. Would recommend to anyone looking for high quality dental care combined with concierge service.

William S.

Flatiron

I’ve been to two cleanings with Tend and my experience each time has been wonderful! Everyone has been pleasant at each visit.The brushing room and complimentary toothbrush/toothpaste/floss pack are a nice touch. And my dental hygienist, Gabby, is so personable! She does a great job cleaning my teeth, has good suggestions for products and oral care routine, she’s very engaging and is overall lovely!

Sheena W.

Ponce City Market

[My hygienist] really cared about my teeth and took the extra mile to properly clean it, take pictures, explain to them, answer my questions, and give me suggestions. I would usually be at the dentist for about 20-40 minutes at most, but I spent over an hour with her, and honestly, I think she did a 5-star job.

Raymond C.

Williamsburg

From start to finish, I was given fantastic care from the dental team. Everything was explained during each process. This first cleaning I received in 5 years that was not painful. I appreciate that the most.

Kayce W.

Chelsea

Outstanding experience! My appointment was on time and everything was explained to me before services were provided. I was especially impressed with their Lead Hygienist (Louis), who was incredibly thorough and a pleasure to deal with. He devoted his full attention to me and I felt like I was the only patient receiving care. So happy to have found a location that I will use as my regular dental provider. Definitely try them out - you'll love it there!

Joachim (Joe) M.

Post Office Square

The hygienist was very good - thorough and attentive. Dr. Shane was also excellent - I left with a good treatment plan and clear path forward.

Kiu E.

Kendall Square

The time between when I first made contact with Tend and when I had my custom night guard in my hand was 15 days, which has to be some sort of record. All for about half the price that other dentists in the area quoted me. The dentist and her hygienist/assistant were very kind, knowledgeable, and prompt. I’m very grateful to Tend!

Alayna J.

Kendall Square

I love Tend! The office is beautiful and clean. My appointments are always on time and easy to book online. Lena’s cleaning today was the gentlest I’ve ever had. Watching TV during the appointment is relaxing. This makes going to the dentist enjoyable.

Nicole G.

Westport

It's a bonus that despite the swanky feel of the office and the really thoughtful service, they don't try to upsell you and the prices for out-of-pocket expenses are reasonable and discussed upfront.

Emily P.

Grand Central

I went in for a regular checkup and the whole process was a breeze. They accepted my insurance and told me their costs prior to my appointment.

Emilie C.

Wall Street

Tend dental is a spa for your teeth. I visited two days in a row this week and both times, the staff were welcoming, professional, and efficient. Every time I visit tend, I never have to wait, the staff is always on time. The entertainment system is so great, I have to remind myself I am in the chair for a procedure, not just to be entertained. For my 2nd visit, the email said the procedure would take 50 minutes, and that is exactly how long it took. Tend is truly the best dental office I have ever been to.

David S.

Golden Triangle

I can't say enough great things about my experience at Tend Post Office Square. Their whole team - from administration/management to the dental staff - truly care and have been so accommodating throughout my entire treatment plan (Invisalign and veneers). The dental team is highly competent and was very thorough at each visit. They really are the best, 10/10 recommend this office to everyone.

Kristen C.

Ponce City Market

Can’t say enough positive things. Appointments were readily available to see me for an emergency visit, checkin was seamless and the host was super nice. In the treatment room the team showed excellent care and compassion and stayed a little longer to help me knowing my schedule was tight and I was leaving NY for two weeks. Can’t imagine this is regular service but super appreciated. Love the service and access to the care, the team were professional and super kind, and the facility (I’ve visited several locations) is/are super impressive. Not the old school dentist. This is the evolution of care. Great job Tend!

Peter M.

Grand Central

Love how Tend has completely up-leveled and modernized the dentist experience, with upscale technology, clean aesthetics /hygiene, and the professional staff. Dr. Mary Taudel, Bohdana and Xavier are incredibly knowledgeable, trustworthy and explain everything, so you understand the why and walk out confident. This place is if all your dentist dreams came true. Thank you!

Diana M.

Upper West Side

I absolutely hate going to the dentist and have a lot of anxiety around being at the dentist office. Everyone from the front desk, dental assistant, and dentist were so incredibly kind to me and went out of their way to make sure I was feeling ok. Their kindness made what is typically a nerve wracking experience a much more comfortable one.

Lindsay K.

Westport

I give my experience with tend a 10 out of 10. From walking into a beautiful inviting space and getting useful welcome gift, to staff and practitioners using your preferred name, it immediately sets you at ease. I especially loved walking into the hygienist suite where the TV monitor showed my message “Hello Manna, we’ve prepared this suite just for you.“ Each person I encountered was kind and attentive to comfort needs. They thoroughly explained each step of the process for examining my teeth then the doctor’s consultation followed by the cleaning. I am so glad that my insurance plan is in network with Tend because there isn’t another place. I’d trust with my dental health.

Manna J.

Upper East Side

First dental appointment in YEARS: Bright calming studio space. Every single person I encountered was the picture of courtesy and helpfulness- not one ounce of guilt or judgement.

Cerise P.

Flatiron

I had a really nice experience at Tend - from a comprehensive scheduling process, to them running my insurance ahead of time so I knew exactly what was covered, to a great cleaning and quick dentist visit. When the dentist suggested a nightguard I was immediately told what my insurance would cover for that, so I could make my decision with all of the facts. Very happy with my experience.

Mark P.

Flatiron

I went for a routine check up and cleaning, the staff was amazing and attentive to my needs. Starting with Kayla at the front desk to the hygienist Emily and Dr.Pickett. Seamless experience, friendly staff, and clean office.

Amy M.

Long Island City

Have been seeing Dr Payriani for years. And he is lovely. Overall I’ve been to many tend locations. Always great service and easy to get into and schedule with. The shift lead took the time to help with a billing issue today and was very kind and thoughtful!

Mary L.

Chelsea

Frequently asked questions

Absolutely. We partner with major dental insurers to get you amazing care at amazing prices. We also offer a real-time online benefits check before you come in. We’ll show you the maximum cost for your dental visit, so you’ll never pay more than you expect. The insurers we partner with include: Delta Dental, Aetna, Cigna, United Healthcare, Blue Cross Blue Shield, Empire Blue Cross Blue Shield, Guardian, MetLife, United Concordia, Principal, Oxford Health Plans, and Ameritas. Read more about insurance.

Yes, we’re currently welcoming new patients to this location! Whether it’s been six months or six years since your last dental appointment, our team is here to make you feel at ease. We pride ourselves on creating a judgment-free environment where every patient is treated with empathy and respect.

Your first visit will include a comprehensive exam, a detailed review of your oral health, and time to talk through any concerns or goals you have. We’ll make sure you feel informed, comfortable, and fully supported from the moment you walk in.

We recommend coming in for a cleaning and checkup every six months, which is the standard for most patients. These regular visits help us catch small issues—like early signs of decay or gum disease—before they become more serious or expensive to treat.

However, some patients may need to come in more frequently, especially if they have a history of gum disease, wear orthodontic appliances like aligners, or are more prone to plaque buildup. Your dentist will work with you to create a personalized care plan based on your needs, so you’re always getting the right level of care at the right time.

Even if everything looks great, cleanings help remove plaque and tartar that you can’t get rid of with brushing and flossing alone—and they’re key to keeping your smile feeling fresh and looking its best.

Your first visit is designed to be both thorough and welcoming. Here’s what it includes:

  • A complete dental exam to assess your teeth, gums, bite, and overall oral health
  • Digital x-rays for a detailed look below the surface (with significantly lower radiation than traditional x-rays)
  • A gentle, professional cleaning tailored to your needs
  • A one-on-one conversation with your dentist, who will walk you through any findings, answer your questions, and create a treatment plan if needed

We’ll also review your dental history, talk about your goals (whether it’s improving your oral health or brightening your smile), and give you time to ask questions—without feeling rushed.

The environment is designed to feel calm and spa-like, so you can relax and actually enjoy taking care of your smile.

Call us at 212-257-3455. Just make sure to do so more than 48 hours before your appointment time. If you cancel or reschedule less than 48 hours in advance, we’ll have to charge you a $50 fee. If you don’t make it at all, we’ll have to charge you a $100 fee. This is because we reserved that time specifically for you, and our appointments are in high demand.